How Consumer Insights Support Stronger Local Development
Successful and sustainable development starts with understanding a place’s people, strengths, and opportunities. Demographic data such as population, age, income, and education levels have guided planning and investment decisions for decades. While those metrics remain essential to smart growth, they tell only part of the story. Today, communities have access to a broader range of data that provides deeper insight into […]
Data Centers and What They Mean for Johnson County
Across Iowa, data centers, once a quiet part of the digital economy, are drawing greater attention as their numbers grow. For communities across the state, the question is no longer if data centers will come, but when and how communities will respond. At a recent Economic Development Innovation Council (EDIC) discussion, Greater Iowa City, Inc. shared insights from a regional stakeholder roundtable hosted by the Hubbell Environmental Law Institute focused […]
The Future of the ACT Campus
If you have driven past the former ACT campus lately, you have probably seen that something is shifting – work is being done and the site is starting to open up, take on new energy, and hint at what comes next. Greater IC is excited to support this important redevelopment project in a critical corridor and will be sharing updates as work progresses. […]
Community Board Fair Connects Volunteers and Nonprofits
On April 14, while tornado sirens sounded outside, a group of undaunted community members gathered at the Coralville Public Library for the 2026 Community Board Fair. In the downstairs meeting rooms, safe from the wind and rain, more than 30 local nonprofits came together to share their missions and opportunities for involvement. Organized by Greater Iowa City, Inc, the United Way of Johnson […]
From Guide to Groundbreaking: South Village and Form-Based Code
Over the past decade, the City of Iowa City has taken a deliberate and collaborative approach to updating development standards to support housing choice, neighborhood character, and long-term economic vitality and affordability. Through sustained planning, public engagement, and the adoption of form-based zoning standards, the city has worked hard to align plans, policy, and code. […]
Data Bites from the 2025 Data Digest: Community Composition and Opportunity
Greater Iowa City, Inc.’s Community Composition and Opportunity data provide a look into the diversity of Johnson County’s population and opportunities for upward economic mobility. As Greater IC continues to work towards creating a thriving, inclusive economic ecosystem throughout Johnson County, collecting and analyzing appropriate data remains an essential part of the process. […]