Greater IC hosts almost 40 ribbon cuttings each year, with celebrations taking place regularly from March through December. While ribbon cuttings are often associated with grand openings, they’re just as effective for rebrands, anniversaries, expansions, relocations, or other significant milestones. If your business has reached a moment worth celebrating, a ribbon cutting is a natural way to share that story.
For businesses looking to celebrate progress, share good news, and engage the community in an authentic way, a Greater IC ribbon cutting is an easy and effective place to start. Growth deserves to be celebrated, and sometimes all it takes is a ribbon and a really good pair of scissors.
Ribbon cuttings are more than a ceremonial photo op; they’re a powerful way for businesses to mark milestones, build visibility, and connect with the community. At Greater Iowa City, Inc., ribbon cuttings are designed to celebrate growth in all its forms while giving businesses meaningful exposure and lasting promotional value.
Attendance typically ranges from 15 to more than 100 people, depending on the business and the milestone being celebrated. Greater IC supports and amplifies each event through coordinated marketing efforts, including promotion across Greater IC’s social media channels, inclusion in newsletters, and the creation of a registration page to help drive awareness and engagement. Businesses are encouraged to share the event with their own partners and networks, with Greater IC providing guidance and support to help maximize reach. Together, these efforts ensure each ribbon cutting extends well beyond those physically in the room.
On the day of the event, Greater IC handles the logistics so businesses can focus on the moment. Staff and ambassadors attend to welcome guests and help make connections, while microphones, a speaker system, ribbon, and ceremonial scissors are provided to keep things simple and seamless. A professional media team is also onsite, capturing high-quality photos that businesses can use long after the event for marketing, recruiting, and future promotions.
Ribbon cuttings create content and momentum that extend beyond a single day. The photos, social media reach, and community engagement generated through the event help reinforce brand recognition and position the business as an active, growing part of the region. Each year’s schedule fills up quickly–reach out today!
For more information or to schedule your own ribbon cutting, please reach out to Michael Chen or Maria Schussler.
